A FORMER family-run store dating back to the 1950s is being transformed into a new Domino’s takeaway.

The pizza giant has plastered new advertising boards across the windows of the former Army and Navy Store in London Road, Westcliff, promising the new takeaway is “coming soon”.

The Army and Navy store was a mainstay for 73 years selling combat clothing, bomber jackets, outfits for cadets and outdoor activities, before closing in February last year.

Exciting - the new takeaway is 'opening soon'Exciting - the new takeaway is 'opening soon' (Image: Gaz de Vere)

Long-standing owner Brian Burns retired and the site has remained empty ever since.

Now, Domino’s has launched a recruitment campaign and is teasing details of a free pizza giveaway to the first 100 customers when the store opens.

Matt King, chair of the Milton Community Partnership group which works to preserve the heritage of Westcliff and promote the area, said: “It’s better to have a shop used than empty.

“I’m not sure we need more takeaways in the area, though, as we have a lot already.

“We’ve got a great selection of independent retailers and restaurants in Hamlet Court Road and local area, so it is really important to support and encourage these.

“This is good for the local economy and encourages and supports the wonderful diversity in our area.”

Inside - work is underwayInside - work is underway (Image: Gaz de Vere)

Labour councillor for culture, tourism and business Matt Dent agreed that the future of the store as a Domino’s beats it remaining boarded up and empty.

He said: “I understand that many residents may not want to see Domino’s in there but the unit is empty and it is good to see something moving in to give it some activity.

“There is nothing more that can be said, businesses leave and a new business is moving into the former store.”

Signs - the first 100 customers will be getting a free pizzaSigns - the first 100 customers will be getting a free pizza (Image: Gaz de Vere)

The plan was approved for the takeaway to move into the store back in March, with it set to operate between 11am and 11pm, with the majority of the Army and Navy store’s frontage to be retained but repainted in a dark grey to match the chain’s branding.

Two objections were raised in March over concerns involving access, noise and parking.