As the holiday season lights up Southend, the search for the perfect Christmas gift begins.

From handcrafted goods to personalised keepsakes, the city is brimming with options that add a little extra magic to your gift-giving.

We turned to our readers for the ultimate insider tips, asking which local shops they swear by for finding the perfect present.

Their answers showcase some of the best of Southend’s creativity and charm.

Erica Ford said: "Under the Sun on Southchurch Road. A great place for gifts."

For children, Richard Tucker and many others highlighted Argosy Toys in Westcliff.

Kerry Angliss and Lin Donlan both recommended By the Sea Vintage on Alexander Street.

ML Lainey described Quinn’s of Thorpe Bay as a "warm and welcoming Aladdin’s cave," while Katherine Eades added: "I highly recommend Quinn's of Thorpe Bay. Always such a lovely selection of gifts in there."

Alexanda Crickmar suggested Powells Florist in Southchurch for "lots of unusual stocking fillers."

Nicola Rose Blackwell mentioned Olives by the Sea for "the perfect gift card for all those yummy treats."

Lastly, Nicola Howell praised Danceland at Dalby's for gifts for all ages and dancers.

To find the full list of suggestions, visit https://shorturl.at/m78QH