Showcase Cinemas has announced that dads will be able to watch a film for free at their sites on Father's Day (Sunday, June 18).
They can choose from numerous films that are playing at the chain including The Flash, Spider-Man: Across The Spider-Verse and Transformers: Rise of the Beasts.
In a statement, they said: "To give back to Dads across the UK, Showcase Cinemas has announced that all father figures can sit back, relax, and watch a film for free this Father’s Day, so families can not only treat their loved one to a gift, but also spend some quality time together to create those special memories, all while enjoying the latest blockbuster hit."
How to claim the offer
To take advantage of this offer, all guests need to do is purchase a family ticket for four people either online or at the box office from their local Showcase Cinema.
The family ticket is discounted by 25% for film screenings on Sunday, meaning dads can visit free of charge.
To find your nearest Showcase Cinemas branch, you can visit their website here.
Jon Dixon, Sales & Marketing Director at Showcase Cinemas, said: “We’re excited to announce that this Father’s Day, we’re reducing the price of a family of 4 ticket by 25%, so father figures can visit us for free.
"Going to the cinema has always been a much-loved family pastime, so we wanted to celebrate all father figures nationwide on this special day by offering them a complimentary cinema experience.
"We can’t wait to welcome families to our cinemas this Father’s Day, so they can relax and enjoy the latest releases on the big screen.”
In a survey, Showcase also sought to find out what the favourite film was of Britain's dads.
The 1963 classic The Great Escape came out on top, with 15% of the 2,000 people surveyed picking that.
Meanwhile, The Good, The Bad and The Ugly came second whilst The Godfather was third.
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